14 Jun 2010

We’ve been running the campaign La Vita e Bella with Zanussi in schools since April this year and have had some fabulous feedback.

The campaign engages over 300,000 pupils aged 7-11 and their families through creative and colourful educational resources.  The whole programme is based around Enzo the Chef who helps the children learn about the history and ingredients of italian food and how to cook the food at home for their families to recreate the italian mealtime experience. This seems to be working judging on the… Read more